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Journal of Advertising Research call for papers

Current call-for-papers opportunities for Journal of Advertising Research. Ranking signals: Indexed (Active), ABS/AJG 3, ABDC A, JIF 2.4. Use the official publisher page to verify scope and submission rules.

Accepting CFPs for Journal of Advertising Research

New Directions in Influencer Research

Deadline 2026-10-12Taylor & FrancisIndexed (Active)ABS/AJG 3ABDC A

Journal: Journal of Advertising Research

Influencer marketing has evolved from a niche social media tactic into a core component of contemporary brand communication strategies. During this time, research on influencer marketing has proliferated, helping to define and broaden our conceptualization of influencers (e.g., Campbell and Farrell 2020; Thomas and Fowler 2021), while providing key insights into how influencer marketing functions (e.g., Audrezet et…

AI and the Future of Advertising Creativity

Deadline 2027-10-15Taylor & FrancisIndexed (Active)ABS/AJG 3ABDC A

Journal: Journal of Advertising Research

AI and the Future of Advertising Creativity For most of advertising's history, creative work has been relatively slow, scarce, and expensive. A campaign moved from brief to concept to finished asset through weeks of human labor, and the cost of producing each execution limited how many ideas a brand could test and how finely it could tailor them. Generative AI is potentially collapsing those constraints. Tools that…

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