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Threat of commercial failure (T index)

Management

About this scale

In the article, the threat of commercial failure refers to the uncertainty associated with both the engineering and design of a sourced technology and the technology's commercial success.

Notes

Index context: T.

Source & citation

Steensma & Corley (2001): Organizational Context as a Moderator of Theories on Firm Boundaries for Technology Sourcing. Academy of Management Journal, Vol. 44, No. 2, pp. 271-291.
Source & licence. This scale entry is compiled from the Wikibooks Handbook of Management Scales, used under the CC BY-SA 3.0 licence. Always consult the original publication (cited above) for the complete item set and permission to use.

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