Firm Innovativeness (Hult, Hurley & Knight)
StrategyReliability: alpha 0.854 sample items
About this scale
A 4-item measure of firm-level innovativeness — capacity to introduce new products, services, processes, and ideas.
Sample item(s)
“Technical innovation, based on research results, is readily accepted”
“Management actively seeks innovative ideas”
“Innovation is readily accepted in program/project management”
“Penalties for innovating that doesn't work out are minimal (reverse for innovation-friendly culture)”
Reliability
Reported internal consistency: alpha 0.85. As a rule of thumb, Cronbach’s α ≥ .70 is considered acceptable, ≥ .80 good, and ≥ .90 excellent for established measures.
Notes
Free for academic use.
Source & citation
Hult, G. T. M., Hurley, R. F., & Knight, G. A. (2004): Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, Vol. 33, No. 5, pp. 429–438.
Source. Scale details are summarised from the publication cited above. Always consult the original source for the full item set, scoring, and permission to use.
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