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Social Categorization Identification

HR & WorkReliability: alpha 0.843 sample items

About this scale

A 6-item measure of identification grounded in social-categorization theory — sense of oneness with the organization and adoption of organizational characteristics as one's own.

Sample item(s)

“When I talk about this organization, I usually say 'we' rather than 'they'”
“This organization's successes are my successes”
“When someone praises this organization, it feels like a personal compliment”

Reliability

Reported internal consistency: alpha 0.84. As a rule of thumb, Cronbach’s α ≥ .70 is considered acceptable, ≥ .80 good, and ≥ .90 excellent for established measures.

Notes

Pair with Mael & Ashforth and Edwards & Peccei.

Source & citation

Bergami, M., & Bagozzi, R. P. (2000): Self-categorization, affective commitment and group self-esteem as distinct aspects of social identity in the organization. British Journal of Social Psychology, Vol. 39, No. 4, pp. 555–577.

Bergami, M., & Bagozzi, R. P. (2000): Self-categorization, affective commitment and group self-esteem as distinct aspects of social identity in the organization. British Journal of Social Psychology, Vol. 39, No. 4, pp. 555–577.

Source. Scale details are summarised from the publication cited above. Always consult the original source for the full item set, scoring, and permission to use.

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